This Week’s Top News

Mobile Engagement  

4 Ways to Keep Apps off the ‘App Cemetery’ with Push Notifications

Understanding how to keep users engaged separates successful apps from zombie apps (that rarely see any action).  According to a recent study by Localytics, high retention rates and app loyalty can be attributed to push notifications in the U.S.  In this week’s blog, discover 4 easy ways to use push notifications.  Read more ->

Mobile Health

Is your Physician Embracing Mobile Apps? Why they Should Be

Despite only 15 percent of doctors discussing wearables and mobile technology with patients, many agree that iOs and Android users not using health apps could benefit from doing so.  So why are physicians so reluctant to discuss mobile technology with patients? Read More ->

 

Mobile Enterprise

mHealth Market Expected to Reach 50 Million by 2020

According to research by Grand View Research, Inc., a  San Francisco based research and consulting company, the mHealth market is poised to reach nearly 50 Million dollars by 2020.  With hospitals slowly adapting to the mHealth market, secure native apps have become essential for healthcare providers.  What does increasing healthcare expenditures mean for mobile? Read More ->

Mobile Trends

Nearly All ‘Wired’ Hospitals Now Offer a Patient Portal App

According to a recent study of the “Most Wired” hospitals in the United States, a record 79 percent offer patient portal access with an app, up from just 58% in 2014.  How quickly have these hospitals embraced other mobile trends?  Read More ->

Tip of the Week 

How to Set up Push NotificationsHow to Configure Push Notifications

Inside of the MobileSmith platform, simply navigate to AppBlocks, and select Push Notifications.  From there, you can enter a custom message, choose to send it to iPad, iPhone, or Android devices, and schedule a date to send!  Learn More ->