This  Week’s Top News:

FREE WEBINAR: An App a Day: Time-to-Market in Hospital Mobile Strategy

Every hospital would love to have a portfolio of great apps, yet the development costs and time commitments can be serious obstacles. They don’t have to be. Attend our FREE Webinar, on Wednesday, February 18, from 1:00-1:30PM EST, and learn how other hospitals have achieved their mobile goals in a matter of days. Sign Up Today! -> 

MOBILE MARKETING: 11 Things to Know About Mobile Marketing

The benefits of quality mobile marketing should come as a surprise to no one at this point. With mobile use continuously skyrocketing across the board, marketers are scrambling to ensure that they get the most results from their mobile marketing strategy. What factors will drive mobile marketing success this year?  Read More ->

MOBILE HEALTH: Study – Mobile Medication Apps Increase Patient Adherence

While the potential benefits of mobile health have been long established, we’ve been waiting for data to show us how beneficial they will really be. With a recent Avella study, the results are beginning to show in a big way. How much are medication apps helping patients? Read More ->

MOBILE TRENDS: Zombie Apps on the Rise Yet Again

App discoverability continues to be one of the biggest pains in the mobile industry, as hundreds of thousands of apps in the iOS app store are effectively invisible to consumers. Further, with thousands more added every day, this problem is growing substantially. What industries are most plagued with zombie apps?  Read More ->