South Shore Hospital
Turning to Mobile to Increase Patient Engagement, HCAHPS Scores
In this case study, you will learn how this Massachusetts-based health system implemented a mobile strategy to successfully improve branding and messaging within their community of moms and reduced printing costs by thousands of dollars annually. They also saw their HCAHPS scores increase in just six months as a result.
The burden of misinformation, especially among mom groups on social media, led the team at South Shore to explore creative solutions. In response, they released a pregnancy app using MobileSmith’s hospital app Blueprints. With an emphasis on improving communication between referring physicians, the app is helping to establish a clear and consistent message for patients, staff, and the larger community.
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