To succeed in mobile patient engagement, it’s no longer enough to build one app. Different patient groups have different mobile needs. Besides, patient journeys consist of multiple mobile moments your healthcare brand can capture. That means, an agile multi-app strategy for truly patient-centered care. But how can hospital IT and marketing departments find the resources?
In this eBook you will learn:
- What kind of mobile experiences your patients expect and embrace
- How you can capture their mobile moments at each turn in the patient journey
- 4 core principles of an agile, sustainable multi-app strategy
Patient-Centered Care, One App at a Time
A Complete Guide to Building Targeted Mobile Apps for Specific Patient Groups
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