admin, Author at MobileSmith

6 Steps to a Great Patient Engagement App

At this point, the term patient engagement is like a club, bludgeoning the healthcare industry over the head repeatedly. An individual person might not be fully aware of the importance of engaging patients in this era, but you can’t fit a whole hospital under that rock. Every provider knows the essential nature of keeping their patients, the paying customer, happy and satisfied. How they act on it, however, is another matter. With the near saturation [...]

By admin|2016-11-18T14:57:23-05:00September 9th, 2014|Blog|0 Comments

Weekly Mobile Scoop – 6-10-14 – Will Apple’s Health App Totally Transform Healthcare?

This Week's Top News: MOBILE TECH: Will Apple's "Health" App Totally Transform Healthcare? Buried in the middle of the iOS 8 preview, Apple’s announcement of its healthcare SDK – intricately named “Health” – was not missed. Apple’s HealthKit promises great things – wearable devices connected to apps; apps connected to doctors; improved communication and mobile data sharing, etc. With this breakthrough, will health apps quickly evolve from standalone personal tools to mainstream clinical solutions? Read More [...]

By admin|2016-11-18T14:57:43-05:00June 10th, 2014|Weekly Mobile Scoop|0 Comments

Weekly Mobile Scoop – 5-6-14 – Customer Engagement Lessons from Two Award-Winning Health Apps

This Week's Top News: MOBILE KNOW-HOW: Customer Engagement Lessons From Two Award-Winning Health Apps Wake Forest Baptist Health’s Comprehensive Cancer Center app and Customized Communications’ The Gift of Motherhood won 2014 Communicator Awards of Distinction! Both these awesome patient engagement apps were created by non-programmers and competed against hundreds of sophisticated apps, custom-built by professional app developers. Which tactics did these apps use to achieve success? Read More > MOBILE STATS: Half of Older Mobile Users are [...]

By admin|2016-11-18T14:57:49-05:00May 6th, 2014|Weekly Mobile Scoop|0 Comments

Weekly Mobile Scoop – 1-21-14 – Mobile Spending Slow to Catch up with Use

This Week's Top News: MOBILE ENTERPRISE: Marketers can Take Control of Enterprise Mobile Strategy Today, more marketers are taking the lead in their organizations’ mobile strategies. In a modern enterprise, mobile app development has to be nimble and react quickly to stakeholders' evolving requirements. Marketers are closest to the end user - how can they be empowered to take full control of UI/UX design and app production? Read More → MOBILE TRENDS: Forrester: [...]

By admin|2016-11-18T14:58:13-05:00January 21st, 2014|Weekly Mobile Scoop|0 Comments

Weekly Mobile Scoop – 1-14-2014 – Mobile App Use Grows 115% in 2013

This Week's Top Stories: MOBILE HEALTH:Building a great Pregnancy App for Patient Engagement - Free Webinar < Ever thought about engaging your mobile-savvy patients with a branded Pregnancy App? First-rate advice in the palm of their hand, directly from their healthcare provider – plus a powerful engagement tool taking full advantage of the native mobile platform capabilities. /a>Sounds like a winner! Attend our upcoming webinar with a special guest – Customized Communications – and discover [...]

By admin|2016-11-18T14:58:15-05:00January 14th, 2014|Weekly Mobile Scoop|0 Comments

Weekly Mobile Scoop – 1-7-14 – The Challenge of Cross-Platform Mobile Development

Happy New Year from MobileSmith! This Week's Top Stories: MOBILE TECH: The Challenge of Cross-Platform Mobile Development: New Whitepaper! Mobile device fragmentation forces developers and the companies that hire them to answer tough questions every time they imagine the next big thing. Should they build for one mobile OS over another? Read More → MOBILE APPS: Could Apps Work Smartly in the Background? If consumers aren’t using an app multiple times a day, [...]

By admin|2016-11-18T14:58:16-05:00January 7th, 2014|Weekly Mobile Scoop|0 Comments

Mobile App Revolution – or App Fatigue?

The past year saw an unprecedented explosion of the mobile app market. The disruption in all industries, caused by mobile apps, is already being described as a 'mobile app revolution', comparable in its impact to the Industrial Revolution. Flurry's CEO, Simon Khalaf, made this comparison two weeks ago, pointing out the rise of messaging apps as a sign of strong momentum in the space. The total number of apps downloaded in 2013 is estimated to reach 103 [...]

By admin|2016-11-18T14:58:17-05:00December 17th, 2013|Blog|0 Comments

Mobile Apps in Top US Hospitals – Can Apps Boost Hospital Rankings?

In a recently published MobiHealthNews.com study, the total number of patient-facing apps offered by US hospitals was found to be only 205 in both iTunes and Google Play. Thus, only about 3 percent of healthcare facilities in the U.S. offer some kind of branded app. In addition, some hospitals, the study notes, offer their EHR providers' mobile applications without re-skinning or branding it as their own. Compared to the number of healthcare providers in the [...]

By admin|2019-01-25T19:26:20-05:00October 16th, 2013|Blog|0 Comments

No Game – No Gain: Gamification Can Make your App More Noticeable and Keep it Buzzing

It’s been years since the whole “There’s an app for that” campaign took place. And if there was an app for virtually everything way back then, imagine how many programs are available now! Close to 2 Million in both iOS and Android app stores. Grocery shopping, mobile health, social media, photo editing – if you can dream it, chances are there’s an app for it. With so much competition, how do you design an app [...]

By admin|2016-11-18T14:58:49-05:00May 20th, 2013|Blog, Mobile Strategy|0 Comments

Our Upcoming Events

Smart Online is excited to host our final onsite event of the year; ‘Lunch & Learn: Build an App in an Hour’, Thursday, December 6th at our office located off Page Road in Durham, North Carolina. We’re inviting local businesses from around the Research Triangle Park, to come have lunch on us while we discuss mobile trends and the best practices we follow when developing a client’s mobile strategy. Before the session is over, attendees [...]

By admin|2016-11-18T14:58:56-05:00December 4th, 2012|Uncategorized|0 Comments

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